As consumers look for and expect more ways to engage with businesses--whether depositing checks from their phones, ordering services through a cloud app, or making purchases from laptops that recognize their identities--CIOs must shift to consumer-facing Identity and Access Management (IAM) solutions that are secure, flexible, scalable, fast, always available, and device agnostic. Identity Relationship Management (IRM) platforms meet this IAM need and drive top line revenue for the company.